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Washington Post Express Had An Epic Fail

on January 6, 2017

On Thursday the 6th of January 2017, the Washington Post Express decided to devote its entire front cover to a story about a women’s rights march taking place the day after Donald Trump’s inauguration as US president.

dc_express-optimal

Yet at first glance, it’s possible to miss the mistake entirely. On the cover all the text is correct, there are no spelling mistakes and the grammar is spot on. But the stuff up is much bigger than that. Can you spot what is it?

It is not about grammar or typo error, but they have used the wrong symbol to represent female, they have used the male symbol instead.

Express Executive Editor Dan Caccavaro and Creative Director Jon Benedict did not immediately return phone calls, but an hour and a half after tweeting the cover, the publication said, “We made a mistake on our cover this morning and we’re very embarrassed. We errnoeously used a male symbol instead of a female symbol.” (It doesn’t seem like a good morning at the Express.)

They then showed how the front page image was supposed to look with the female symbol taking pride of place.

 

express-non-screwed-up-cover

I guess it is not just articles that need proofreading but even the works from a graphic designer. Probably it is about time to add this skill.

 

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